
It was ten years ago, on 1 June 2016, that Bordeaux’s Cité du Vin first opened its doors on the banks of the Garonne. The brainchild of Alain Juppé, the former Mayor of Bordeaux, the museum has become one of the city’s most recognisable landmarks and a must-visit cultural destination.
A decade on, the museum has grown into an international hub dedicated to the world of wine – a place where history, culture and storytelling come together. Since opening in 2016, more than 3.5 million visitors, from seasoned connoisseurs to curious newcomers, have stepped through the doors of this athenaeum to explore the drink’s rich heritage, from its origins in classical antiquity, to its symbolism in art, literature and film.
To celebrate its 10th anniversary, the Cité du Vin has curated a year-long programme of events and experiences for visitors to enjoy.
Around the World in 50 Wine Regions Exhibition

One of the programme highlights is the Around the World in 50 Wine Regions Exhibition, on display until the end of 2026. This free photographic exhibition takes visitors on a journey from vineyard-covered hillsides in Europe to wine landscapes across five continents. Each image has been selected by one of the Cité du Vin’s international partners, capturing the essence of a place through harvests, historic cellars, dramatic scenery and local communities, reminding visitors that every bottle begins with a story.
Via Sensoria Tasting Journey

Running until 1 November 2026, the immersive Via Sensoria tasting journey returns with a special focus on Bordeaux. Guided by expert sommeliers, visitors explore four distinct wine styles inspired by the different seasons, discovering how flavour, texture and aroma work together through carefully curated tastings.
Martin Parr: The Art of Living Exhibition

Meanwhile, the museum’s gardens become an open-air gallery with the Martin Parr: The Art of Living Exhibition, available to visit until 20 September 2026. Here, the colourful images of this acclaimed British photographer capture celebrations, gatherings and the rituals of everyday life, with wine appearing as a subtle thread linking people, places and shared experiences.
Alongside these major exhibitions, the Cité du Vin continues to host a year-round programme of talks, workshops, tastings and screenings exploring wine through history, gastronomy, art and science, giving visitors plenty of reasons to return throughout the year.
Ten years on, the Cité du Vin remains one of Bordeaux’s most defining attractions, not simply because it celebrates wine, but because it tells the stories behind it. In a city renowned for its vineyards, the museum reminds us that every bottle, every variety, is unique. Here’s to another 10 years – cheers!
